Power King

Power King: Five Decades of Commercial Tire Excellence

Power King tires have earned a hard-won reputation across North America since 1978. Part of the TBC Brands portfolio — one of the largest distributors of private-brand tires on the continent — Power King was built from the ground up to serve the demanding needs of commercial operators, independent haulers, and working vehicle owners who simply can't afford downtime.

The brand's philosophy is straightforward: deliver performance, engineering, quality, and value without compromise. That no-nonsense approach has made Power King a go-to name for independent tire dealers from coast to coast for more than 50 years.

Built for the Toughest Applications

Power King's strength lies in its focus on medium and light truck, on/off-highway, and trailer tire applications — segments where toughness and load capacity are non-negotiable. Every tire in the lineup is engineered to meet US DOT standards, with a consistent emphasis on heavy-duty durability and the high load ratings that commercial and agricultural operators depend on.

The brand's product range spans a wide variety of working applications. The flagship Navitrac commercial truck tire family, relaunched in 2024, is produced in a state-of-the-art facility and covers six product lines — from 17.5" regional all-position fitments to wide-base mixed-service sizes. Every Navitrac tire is backed by a five-year, two-retread warranty package, a testament to the confidence TBC Brands places in its construction quality.

Beyond commercial trucking, Power King addresses the needs of trailer owners through lines like the well-regarded Towmax family. The Towmax Vanguard, for example, features decoupling grooves to reduce rolling resistance and heat buildup, plus nylon overlays for improved high-speed towing stability — exactly what matters when hauling heavy loads over long distances.

For those who need to pair their tires with the right inner tubes, Power King's tires and tubes selection ensures a complete solution for bias-ply and specialty applications where tube-type fitments are still standard practice — including certain agricultural, ATV, and lawn equipment uses.

Who Relies on Power King?

Power King's customer base includes fleet operators, small business owners, farmers, and independent contractors who need reliable rubber at a price that makes sense for a working budget. The brand's distribution network — supported by TBC Corporation's deep relationships with independent tire dealers across the U.S., Canada, and Mexico — means Power King products are widely accessible wherever commercial tires are sold.

Whether you're outfitting a delivery truck, a grain trailer, or a light-duty pickup that earns its keep every day, Power King's lineup offers a proven, value-driven option backed by decades of industry experience.