Plasticolor

About Plasticolor: Over 50 Years of Licensed Automotive Accessories

When it comes to blending personality with practicality, few names in the automotive aftermarket carry the legacy of Plasticolor. Founded in Fullerton, California, Plasticolor has spent more than five decades crafting automotive accessories that combine genuine quality with the logos and designs drivers actually love. What began as a focused floor mat manufacturer has grown into one of the most recognizable names in licensed automotive accessories in North America and beyond.

Plasticolor is a privately held, family-owned company that still manufactures and designs products on-site at its Southern California headquarters. That local ownership means tighter quality control and an in-house art and design team that keeps the product lineup fresh, on-trend, and true to the licensed brands customers care about. From OEM vehicle brands like Ford, Chevrolet, GMC, and Jeep to entertainment icons like Harley-Davidson, John Deere, Star Wars, and Disney, Plasticolor holds licensing agreements with some of the world's most recognizable names — and translates those partnerships into everyday automotive accessories that let drivers show off what they love.

The brand's distribution reach is equally impressive. Plasticolor products can be found across more than 30,000 brick-and-mortar retail locations worldwide, as well as on virtually every major e-commerce platform. Whether you're shopping at an auto parts chain, a mass merchandiser, or online, there's a good chance a Plasticolor product is already on the shelf nearby.

Plasticolor's Top Product Categories

While the brand's catalog covers everything from key chains and air fresheners to hitch plugs and tire covers, several categories stand out as Plasticolor staples. Their Mud Guard Sets are among the most popular, offering officially licensed splash protection for trucks and SUVs in a range of OEM logo styles. Drivers looking to upgrade the cockpit will appreciate Plasticolor's Steering Wheel Covers, which bring licensed designs to one of the most-touched surfaces in any vehicle.

For interior protection that doesn't sacrifice style, Plasticolor's Floor Mats remain a go-to choice — carrying on the brand's original expertise with modern licensed artwork. When the sun is brutal, their Windshield Sunshades keep cabin temperatures down while showcasing your favorite brand or character. And for the garage itself, Plasticolor even extends the licensed lifestyle aesthetic off the road with their fan-favorite Barstools, making them one of the few automotive accessory companies to bridge the gap between the car and the man cave.

Whether you're a truck owner wanting heavy-duty protection with a personal touch, or a fan looking to surround yourself with the logos and characters you love, Plasticolor brings together authentic licensing and dependable craftsmanship in a way few brands can match.