Steel-It

About Steel-It Coatings

Founded in 1974 and headquartered in Chandler, Arizona, Steel-It has spent over five decades engineering some of the most technically advanced protective coatings available to industrial, commercial, and DIY users alike. What separates Steel-It from conventional paint brands is a genuinely unique approach to corrosion defense: their proprietary formulations incorporate custom-engineered 316L stainless steel micro-flakes — the same grade of stainless steel used in marine and food-processing environments — suspended in either a polyurethane or epoxy carrier. The result is a coating that doesn't just sit on top of a surface; it creates a dense, metallic barrier that actively resists rust, chemicals, abrasion, and moisture.

A Coating Built for Demanding Environments

Steel-It's specialty coatings and paints have earned their reputation across an impressive range of industries. In the food and beverage processing world, their non-toxic, FDA-compliant formulas protect processing equipment from the harsh wash-downs and chemical exposures that standard paints simply cannot withstand. In architecture and construction, Steel-It is used on structural steel, railings, and facades where long-term weathering resistance is critical. Aerospace and powersports fabricators value the coating's ability to handle extreme temperature swings and mechanical stress without cracking or peeling.

For automotive and motorsports enthusiasts, Steel-It offers a durable finish that stands up to road debris, fuel, oils, and the high-heat environments found under hoods and beneath chassis — making it a go-to choice for fabricators, custom builders, and restoration specialists. The brand's rust and corrosion inhibitor products take this protection a step further, formulated specifically to stop corrosion in its tracks on bare or previously treated metal surfaces.

Polyurethane, Epoxy, and Spray Options

Steel-It offers its technology in multiple application formats to suit different project scales and skill levels. Their polyurethane-based coatings are favored for their flexibility and UV resistance, while high-solids epoxy versions deliver exceptional film build and chemical resistance for heavy industrial use. For quick touch-ups, spot treatments, or smaller DIY projects, Steel-It also provides spray paint versions of their signature formulas — delivering the same stainless-steel-reinforced protection in an easy-to-apply aerosol format. Whether you're a professional fabricator coating a trailer frame or a weekend builder finishing a roll cage, there's a Steel-It product scaled for your application.

Why Steel-It Stands Out

• Unique 316L stainless steel micro-flake technology not found in standard industrial paints
• Available in polyurethane, epoxy, and aerosol spray formulations
• Trusted across automotive, motorsports, food processing, aerospace, and construction industries
• Over 50 years of proven performance since 1974
• Suitable for both professional fabrication and hands-on DIY projects

When the goal is long-lasting, real-world protection for metal surfaces — whether on a racecar frame, a commercial kitchen floor drain, or a structural steel beam — Steel-It's chemically engineered coatings consistently deliver results that outlast ordinary paints and conventional rust inhibitors.